Some timely and welcome changes to the idonny.com website

You may have already noticed that the website - idonny.com looks a little,or significantly different. We have made some changes to the look & feel (UI) in addition to the more significant content changes.

Just to list them:

• The main menu background has been eliminated to simplify the header and give more visual prominence to the content area
• Some menu items have been eliminated and the main menu now features links to the information we considered necessary for prospects and customers
• The footer menu has also been simplified to only feature the items that are needed. Deep content will still be available, but mainly using on-site and offsite (search engine) as the main exploration tools

Content Updates

After considering feedback and opinion from associates, and prospective clients, I have decided to simplify the content and focus on the objective of informing visitors of what iDonny is about. Not with "intelligent and wordy" statement, but by simply writing in normal language. To borrow from the feedback received from the BST/Business Success Tips podcast "This guy must ne very smart, but we have no idea what he does!!"

Previously, I wrote all the content on the website, and that often resulted in overly technical content that was not helpful to people who were not in the "Clique" to people that understand technology talk. To avoid repeating that same mistake, I am concentrating on writing blog posts and leaving the writing of website content to a specialist. Cristina Pacheco is now responsible for the writing of customer-facing non-technical website content. The message is still the same, and it still contributed by all of us.